The primary objective of this course is to provide a foundational overview of business, including the themes of the history of business, business and society, and innovation. The course will …
This course introduces financial accounting, the role of accounting, and how economic transactions are identified and recorded in an accounting system. It covers the construction and analysis of basic financial …
This course introduces students to essential foundational concepts in financial economics. Students learn to value simple streams of future cash flows and apply this skill to more complicated settings, including …
This course examines the critical role of information systems in modern organizations. It covers fundamental concepts (hardware, software, data, processes, and people) and explains how information systems generate organizational value. …
An introduction to personal finance, focusing on financial decision-making and financial wellbeing. Students will develop the knowledge and skills to analyze common financial situations and develop a financial plan. Topics …
This course will provide knowledge of product management in combination with project management skills, both of which are necessary for the management of the digital product innovation process end-to-end. Course …
Provides an introduction to the management of database systems and how business intelligence can be used for competitive advantage. The course uses an applied, problem-based approach to teach students the …
Explores product, service, business model, and process innovation in existing companies with a focus on preparing students to participate in, lead, and advise innovation teams to increase the likelihood of …
The basic objective of this course is to develop a general understanding of research methodology as a prerequisite to the intelligent use of research results in marketing management. Thus, the …
Introduces the American legal system, emphasizing contracts, torts, agency, corporations, and partnerships. May be taken prior to enrollment in the McIntire School.
Further introduces the American legal system, emphasizing debtor-creditor law, bankruptcy, product liability, and sale of goods, property, and commercial paper.
Placeholder for fall core courses. COMM 3010 (4 cr.) provides an overview of a business from strategic process perspective and as a system. COMM 3020 (4 cr.) studies the interaction …
New Course in Commerce
Students in this course will acquire a working knowledge about markets and investing that any educated person should have in order to be a good citizen. The course is an …
A rigorous introduction to the full field of finance. Students should gain an appreciation of the role of financial markets and institutions in our economy as well as an introduction …
This interdisciplinary course will explore the complex choices in environmental policy and management by examining and integrating three relevant perspectives: environmental science, ethics and economics. Environmental science provides a basic …
This course introduces students to various emerging AI applications across societal, governmental, organizational, and personal sectors. We assess these uses through ethical and justice perspectives and AI ethical frameworks, evaluating …
This hands-on course introduces the fundamentals of machine learning and AI and how they create business and societal value. Students learn how models are developed, evaluated, and deployed to support …
Machine learning and artificial intelligence form the foundation of a large variety of analytics applications that offer significant value in today¿s business environment and beyond. In this accessible, hands-on course, …
Examines the concept of global marketing and the institutions, literature, managerial processes, models and/or frameworks, strategies, tactics, and theories related to marketing in the global arena. The impact of international …