GBUS 8648

Course Description

Creating a venture is ideally pursued with others. This course, designed for executive format students, turns venturing into a team activity, where founders support each other as they build their startups towards viability as a side gig or full time work. We will use the class to further develop entrepreneurial fundamentals around the principles of effectuation: bird-in-hand, affordable loss, lemonade, crazy quilt, and pilot-in-the-plane.